MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers - Global 2024

Standard Bank Group


Overall Rank: 54
Points: 93.3
Awards Won: 11
Finalist(s) Achieved: 8

Best in Show(s) Won: 0
Gold(s) Won: 1
Silver(s) Won: 6
Bronze(s) Won: 4
Region: Global

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Data Clean Room

Standard Bank

Standard Bank Group

Rainmaker Media

South Africa

Data Insights / Contextual Marketing

Smarties X

Finalist

Data Clean Room

Standard Bank

Standard Bank Group

Rainmaker Media

South Africa

Data Insights / Contextual Marketing

Smarties Sub-Saharan Africa

Silver

Achieva Exchange

Standard Bank

Standard Bank Group

M&C Saatchi Abel

South Africa

Social Impact Marketing

Smarties Sub-Saharan Africa

Silver

Standard Bank BeatTheScam

Standard Bank

Standard Bank Group

VML

South Africa

Social Impact Marketing | Social Media Marketing | Short or Long Form Video

Smarties Sub-Saharan Africa

Silver, Bronze, Finalist

Savings month

Standard Bank

Standard Bank Group

VML

South Africa

Omnichannel Marketing | Social Media Marketing

Smarties Sub-Saharan Africa

Bronze, Finalist

Instant Money Mondays

Standard Bank

Standard Bank Group


South Africa

Brand Experience | Small Budget, Big Impact | Social Media Marketing | Gaming, Gamification & E-Sports

Smarties Sub-Saharan Africa

Silver, Bronze, Finalist (2)

LookSee by Standard Bank: Flip the switch to solar

Standard Bank

Standard Bank Group


South Africa

Real Time Marketing | Omnichannel Marketing

Smarties Sub-Saharan Africa

Gold, Silver

Gold Insights, Gold Returns

Standard Bank

Standard Bank Group


South Africa

Data Insights / Contextual Marketing | Personalization | AI-Powered Audience Engagement

Smarties Sub-Saharan Africa

Silver, Bronze, Finalist

LookSee - Enabling Household Adoption Of Renewable Energy Through Reliable Solar Packages

Standard Bank

Standard Bank Group


South Africa

Marketing Impact : Customer Journey Marketing | Purpose Driven Marketing : Sustainability ( Brand, Product & Initiative )

Smarties South Africa

Finalist (2)